Description The solution to marketing problems rests in sound analysis of consumer behavior. Using the case method, you will find a practical outlet for quantitative and qualitative consumer analysis tools. Cases will explore both goods and services marketing in both industrial and consumer environments. Requisites Complete the following:BA1090 - Introduction to Marketing (3) Course Outlines Find out everything you need to know about your upcoming or past courses. Understand the learning outcomes, evaluation methods, delivery mode, and prerequisites. B2 Sep 2023 - Dec,2023 Dudenhoffer B Course Outline PDF download A2 Sep 2023 - Dec,2023 Dudenhoffer B Course Outline PDF download View all historical course outlines
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