Description The course focuses on the formulation, implementation and evaluation of advertising and sales promotion programs. Highlighted are the practicalities of media selection, local resource availability, budgets, and measures of effectiveness. Requisites Complete the following:BA1090 - Introduction to Marketing (3) Course Timetable A3 Tue, Thu from 13:00 to 14:20 Jan 6 2026 - Apr 23 2026 Grande Prairie Campus Room A208 Instructor MEvans Open: 2 of 40 spots filled Add to timetable add Course Outlines Find out everything you need to know about your upcoming or past courses. Understand the learning outcomes, evaluation methods, delivery mode, and prerequisites. A3 Jan 2024 - Apr,2024 Evans M Course Outline PDF download A3 Jan 2023 - Apr,2023 Mcgreeve S Course Outline PDF download View all historical course outlines
Related Programs Find your fit with career-focused education and practical connections at every step. Explore All Programs